Facts About Press Releases [Infographic]
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Press release is a way to describe the story or event or any incident in the way so that it become hot news, and the news will get spread all across the people. The most important thing about press release is the way in which it was written, there are various things which should be considered while writing press release:
– The writer must be very concise about the topic, since editor receives hundreds of article daily so they want to select the one which is point to point and describing each and every phase of the event.
– The press release should be written in very good English, there should not be any grammatical mistake, or logical and idiotic content.
– Always remain stick to the facts never publish fake reports and statistics; avoid the quotes which are written by company officers because they always have two advices and show themselves as the biased one.
– And yes the most important thing the press release should be recent, don’t stretch the old topics or old news. Another important thing is you should maintain the dignity of content never use cheap words.
These were the some important things which should be kept in the mind while writing, but now I’ll tell you about the facts which are associated with press release in America, actually in America each press release get about 70 to 80 views per week from other news channels and sources which are enough to make any press release hot and happening. And the most impressive thing there in America most of the people use to share the press reviews over internet so that it can be seen by more people and get appreciated. When we talk about journalism America is the country which is always ahead in it there each and every press release get about 300 to 400 views daily by professional journalist and they skims them and find the best one for their study. And the size of the release is limited it is about 4 to 5 paragraph.
Some tips for press release:
You should be very conscious and focused while writing press release since if some this is going to get print in any book or paper it can change everything so writer should be very concentrated so that he cannot commit any mistake.
- First point thing is the content should be worthy, means someone is reading it he should appreciate it and gain something from it.
- The headline should be very attractive and should catch eyes of people.
- After writing the whole content the writer should read the content again and conclude everything in the last part.
- Everything should be perfect weather they are abbreviations, words or some names or figures and facts, they should be written very attractively or bolded correctly.
- Don’t use fancy language, maintain the standard of language and write in a beautiful way.
- You can read more about how to write Press Release here
These are the few things which should be kept while writing any press release, there are various facts which are described above, you should go through them and if you have any suggestion you can drop them here.
Nice and informative infographics! 🙂 Now I know that press release are easily shared in social media and having 300-400 views a day are amazing!
Well, I agree that you should be very conscious and focused while writing a press release and you should make it relevant by picking relevant stories.
metz-kingged.com contributor
Glad to know that you found it nice and informative.
Thanks for stopping by and leaving your comment.
We all know press releases are important when you want to launch a product or any kind of business. But it’s a tricky, slippery aspect of business because some just don’t know how to effectively use it. Definitely one of the reasons is the lack of research.
I do hope others are able to read and see this wonderful post about facts that people should know about press releases. Awesome infographic!
I found this post on Kingged.com, where this has been shared. I left this comment there too.
http://www.kingged.com/facts-about-press-releases-infographic/
Thanks for sharing Riza! I’ll check it out!