For a long time, websites were designed to be static pages that were loaded with information—and that was it. There were links to other website and other bits of information, but there was very little interaction due to the technology available at the time. The concept of a dynamic website was unheard of and it was completely misunderstood when technologies such as Flash were being introduced to the world. For a long time, Flash was the undisputed champion of website technology that could create games and applications for people to use over the internet. It dominated the internet space and having knowledge in Flash development was a huge plus to anyone’s resume.
Now that there are more technologies such as ASP.NET, PHP and HTML5, the options are becoming more and more varied and it helps to know at least some of these languages in order to land a better job or increase the customer experience of your business’s website.
Unfortunately, many people don’t fully understand how to use dynamic websites in their company, so here’s a brief post that will explain some of the advantages and how it makes a difference to your company.
Dynamic websites are more responsive
One of the biggest advantages of creating a dynamic website is that it can be responsive. This means that no matter what you view the website on, it can automatically scale (assuming you’ve written the code and have tested it) to the device it’s being viewed on. This is known as responsive design and plays a huge role in the creation of websites today. Many people use their phones, tablets and laptops to view websites, which is why it’s important to make your website compatible with a range of different devices so that more and more users can view and use your website.
Dynamic websites can host applications
We can’t forget that dynamic websites can also host all kinds of web-based applications. This can be something simple such as a website that allows you to design shirts and other clothing items that you print, or it can be more complicated such as cloud-based accounting software that can record data, link with the user’s bank and even send or receive emails. Designing web-based applications can be difficult because they are technically always on. If you need to prototype something, it requires creating a test environment and if some errors are pushed onto the live version that people are using, then it can create a whole host of problems that will make the customer experience worse.
Dynamic websites offer customers more options
As mentioned before, it’s possible to create websites that host applications to give your customers more options. However, if it’s being made for the customer’s sake, then it’s important that you focus on monitoring ASP.NET performance in order to ensure that it’s running smoothly and there are no hitches preventing it from operating. Most people wouldn’t enjoy using a slow or clunky web-based application especially if it’s to replace a system that you previously had which worked without a problem.
Dynamic websites ensure longevity
With all the systems in place, a dynamic website can easily outlive a static one. This is because a dynamic website is made to be responsive (as explained in the first point) which means that all of the information and content on the page can be restructured at will. In the past, simple HTML pages had all of the content hard-coded into the website. With dynamic websites, it’s easier to update, change and add content to a website without it breaking or causing bugs due to the nature of it. Thanks to the tools you can create in conjunction with a dynamic website, anyone can add content to your website even without programming knowledge. This is why WordPress and other blogging platforms are so popular—they give you power and enable you to use it through simple menus and options.
In short, creating a dynamic website is often about how you can use technology in order to improve the customer’s experience, but it’s also important to monitor usage in order to better improve the optimization and meet the user’s needs. Adding extra features and breaking something that isn’t broken can cause issues and make your customers feel more like guinea pigs testing software for you than valued customers, so make sure you test your dynamic website before deploying any kind of change to the public.